BARBARA’s BIER HAUS

(Un)seriously good fun

Alongside the Bonnie Rogues Pub rebrand, I also contributed to the transformation of Heidi’s Bier Bar into Barbara’s Bier Haus. Working with design studio Keane, my role was to take the established logo, colour palette, and initial brand direction, and expand it across multiple design channels.

This project ran in parallel with the Bonnie Rogues rebrand. Over three weeks, I produced a comprehensive set of launch assets to support the transition. These included out-of-home advertising, flyers, posters, drink vouchers, competition materials, menus, event artwork, website assets, uniforms, merchandise, glassware, social media content, A-boards, and arcade machine vinyls.

Collaborating closely with our Midweight Designer, Kai Packwood, and key stakeholders, we delivered a cohesive suite of creative assets that enabled a smooth launch and provided the venues with the tools needed to operate seamlessly under the new brand.

 

Collection of assets designed for Barbara’s Bier Haus. Gondola vinyls, multiple menus, ski suits, ski passes, ski goggles, steins, door hangers, and Schnapp’s bottle labels. Multiple photographers, not all images are my own.

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